Running a global brand with ZERO social media (ft. Rowena Bird from LUSH)
Big Business with Brittney Saunders · Nova Podcasts
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Show Notes
We are so excited for this episode of Big Business. Today Britt sits down with Rowena Bird, the legendary co-founder and creative force behind the global brand lush LUSH.
Rowena shares the wild early days of opening the very first Lush stores (including dragging her carpenter boyfriend in to help, who she then married), and reveals the origins of Lush’s ethical buying philosophy, why “going naked” with packaging became a global movement and how the brand still continues to dominate with ZERO use of social media.
It’s an inspiring, deeply human conversation about creativity, ethics, risk-taking, and building a global brand that never sold out its values. This is as raw as it gets.
LINKS
Follow Britt on:
- Instagram - @brittney_saunders
- Instagram - @bigbusiness_podcast
- TikTok - @brittney_saunders
- YouTube - Brittney Saunders - Fayt The Label
- Check out FAYT The Label HERE.
- Purchase my book "Just Getting Started" HERE
CREDITS
Host: Brittney Saunders.
Senior Producer: Xander Cross
Managing Producer: Ricardo Bardon
Find more great podcasts like this at novapodcasts.com.au and follow Nova Podcast's Instagram @novapodcastsofficial
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