The PR Show - Travel PR's fight against 'ridiculous' COVID policy
The government's new COVID quarantine rules have …
Beyond the Noise - the PRWeek podcast · PRWeek Podcasts
June 15, 202026m 24s
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Show Notes
The government's new COVID quarantine rules have been described as 'ridiculous', 'daft' and will have a devastating impact on travel and hospitality. The industry is fighting back through a PR campaign led by The PC Agency founder Paul Charles and backed by 500 businesses. Charles, Kuoni head of comms Rachel O'Reilly and PRWeek editor-in-chief Danny Rogers discuss whether the Quash Quarantine campaign can force the government into a quick u-turn, and whether the industry can fully recover.
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