
The PR Show - How comms is helping BP and rivals handle an unprecedented crisis
BP has doubled down on its ambition to become a n…
Beyond the Noise - the PRWeek podcast · PRWeek Podcasts
June 2, 202035m 30s
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Show Notes
BP has doubled down on its ambition to become a net zero carbon emitting business by 2050 despite the crippling impacts of the global pandemic. Oil prices plummeted to below zero in the US, supply has dried up and businesses have been forced into drastic cost-cutting. Communications is playing a critical role in helping BP and other energy giants manage the crisis and keep their climate change plans on track. BP executive vice president of communications and advocacy, Geoff Morrell, and Hill+Knowlton Strategies managing director of energy and industrials, Chris Pratt, join us for this special look into the sector.
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