
Season 1 · Episode 23
'People are getting fed up with the whole pitching process' - PRWeek podcast
PRWeek Noise in Brief podcast
Beyond the Noise - the PRWeek podcast · PRWeek Podcasts
January 17, 202422m 9s
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Show Notes
<p>From client pitching to the Post Office, PRWeek's latest Noise in Brief podcast looks at major stories affecting the sector over the past week or so.</p><p>Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek UK journalists discussing major issues from the previous seven days or so.</p><p>Download the podcast via <a href="https://podcasts.apple.com/gb/podcast/beyond-the-noise-the-prweek-podcast/id1513615965" rel="noopener noreferrer" target="_blank">Apple</a>, <a href="https://open.spotify.com/show/0onUHcQsn5ITC1lYtW89jZ?si=c965c18c49724d2c&nd=1" rel="noopener noreferrer" target="_blank">Spotify</a>, or listen on your favourite platform.</p><p>This week's edition features PRWeek UK editor John Harrington alongside reporters Evie Barrett and Elizabeth Wiredu.</p><p>The trio discuss the major talking points behind the Post Office/Horizon scandal, looking at the communications responses and the wider implications for reputation and crisis management.</p><p>The findings of Edelman's latest Trust Barometer - which found growing unease and mistrust among many people around innovation - are debated. There's also a look at the backlash to the project from the campaign group Clean Creatives among others.</p><p>The client/agency pitching process is discussed following a story last week in which an agency was invited to pitch as a "courtesy".</p><p>Finally, with the trading numbers now in, we ask: which supermarket groups 'won' Christmas with their festive campaigns?</p><p><br></p>
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