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FleishmanHillard, AI, PR Room 101, tech PR rebound? -  PRWeek Noise in Brief podcast
Season 1 · Episode 12

FleishmanHillard, AI, PR Room 101, tech PR rebound? - PRWeek Noise in Brief podcast

PRWeek UK Noise in Brief podcast

Beyond the Noise - the PRWeek podcast · PRWeek Podcasts

August 15, 202321m 3s

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Show Notes

<p>Big themes and stories in comms from the past week or so are put under the microscope in the latest edition of Noise in Brief, PRWeek UK’s bite-sized podcast.</p><p>Noise in Brief – a shorter offshoot of PRWeek’s Beyond the Noise podcast – is released fortnightly and features PRWeek journalists discussing major issues from the previous seven days or so.</p><p>Download the podcast via&nbsp;<a href="https://podcasts.apple.com/gb/podcast/beyond-the-noise-the-prweek-podcast/id1513615965" rel="noopener noreferrer" target="_blank">Apple</a>,&nbsp;<a href="https://open.spotify.com/show/0onUHcQsn5ITC1lYtW89jZ?si=c965c18c49724d2c&nd=1" rel="noopener noreferrer" target="_blank">Spotify</a>, or listen on your favourite platform.</p><p>This week, the team discuss the recent holding company results and chat about the challenges in the PR sector in the second quarter of 2023, specifically from technology clients.&nbsp;</p><p>On the topic of technology, the trio talk about the latest developments in AI technology and its impact on comms and PR, from recruitment to employee policies.&nbsp;</p><p>Jim Donaldson’s&nbsp;<a href="https://www.prweek.com/article/1833246/jim-donaldson-depart-fleishmanhillard" rel="noopener noreferrer" target="_blank">departure from FleishmanHillard</a>&nbsp;after nine years as the chief executive for the UK and Middle East is also discussed.&nbsp;</p><p>Elsewhere, the team introduce PRWeek UK’s new regular column, ‘PR Room 101’, and select their own PR and comms pet hates they would kick out of the industry altogether.</p><p>And finally, PRWeek’s ‘<a href="https://www.prweek.com/article/1833079/all-singing-all-dancing-campaigns-not-enough-%E2%80%93-clients-want-agencies" rel="noopener noreferrer" target="_blank">what clients want from agencies</a>’ returns. Reporter Evie Barrett talks about her interview with Jenny Pask of BAE Systems Digital Intelligence and explains BAE’s agency set-ups and what it values most from the relationships.&nbsp;</p> <hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>