Episode 453: How Dog Walking Business Coaching Can Save You Years and Thousands of Dollars in Your Business (Actual Examples Included)

Feeling stuck in your dog walking business? You’re not alone, and this episode is your permission slip to finally move forward. I’m pulling back the curtain on what actually happens inside my business coaching intensives, specifically tailored for pet industry pros like you. In just six sessions, we tackle everything from hiring systems and scaling strategy to rewriting your website and crafting SOPs. These aren’t cookie-cutter sessions. They’re custom, one-on-one, done-with-you experiences that help you cut through the noise, finally take action, and build a dog walking business that grows with you. If you’ve been spinning in circles trying to scale, hire, or rebrand, this episode will show you exactly what’s possible through powerful, high-impact coaching. In This Episode, You’ll Discover… How dog walking business coaching intensives deliver massive clarity fast Why mindset—not just mechanics—is your biggest growth block Real client examples: from building websites to fixing broken hiring systems How to turn SOPs and phone scripts into scalable systems What makes these coaching intensives different from DIY courses or masterminds Timestamps: 00:00 – Why everyone’s asking about coaching intensives lately 03:35 – Website paralysis? Here's how we write your copy together 06:15 – Starting your biz from scratch? Don’t go it alone 10:00 – The mindset (not mechanics) that holds you back 13:00 – Fixing hiring systems that are… well, poop 16:10 – Building SOPs, phone scripts, and training with AI support Notable Quotes: "Dog walking business coaching isn’t just about tactics—it’s about transformation." "You don’t need more how-to. You need mindset, clarity, and structure." "Energy is contagious. If you’re stuck, get in the room with someone who can shift it." Resources & Links: Want to see if we’re a good fit for a Coaching Intensive? Book a complimentary 20-minute call with me: jumpconsulting.net/20 Website Examples: peppyspets.com pawsaroundmotown.com animaladmiration.com JazzHR (hiring software): jazzhr.com Watch all our Podcasts on YouTube ??   Transcript: Welcome back to another episode of Bella in Your Business. Today, we're going to be talking about something that happens a lot behind the scenes, and I've been asked this question a lot because my schedule's literally getting eaten up right now. I don't know if it's the fall is in the air, or what. But so many of you have been inquiring about these intensives. Intensives is just another name for coaching, and I really want you to hear what actually happens in them. Not even as a way of… I'm not promoting them. I'm letting your brain expand onto how you can actually move forward in your business in just 6 sessions. Seriously. I'm gonna tell you the story of a couple of my clients and what we're actually working on, because the things that we're doing, I talk about them on my Instagram stories sometimes, but I don't actually go into detail, and today I want to go into detail, because I guarantee that you will see yourself in one of these scenarios, okay? But first, before we get started, I humbly ask you if you could like and subscribe to the podcast. And even leave a review. That would mean the world to us, as, you know, I've been doing this for you guys since 2014! Non-stop. Maybe the pace is adjusted, the pace is recently adjusted. Last week, we featured 3 episodes that had all to do with finances, so saving money on taxes, how to figure out your profit, and a couple other things. It was absolutely awesome. And so we're going to keep doing that. If there's a topic you want to hear about, feel free to email me, [email protected], and I'd be happy to feature that as one of our round-offs that we have, okay? So, let’s get going. The very first scenario that I want to tell you about is something that I know every single one of you can relate to. You’ve made the decision to invest in a new website. The next problem you have is: “Oh, shoot, what do I put on the website?” You stare at that cursor blinking on your screen, wondering what to write. You want to be unique and have people fall in love with your business when they land on your website. They’re not just looking at yours—they’re looking at many others. The words on your site are so important. I have a whole methodology for this. Sure, you could send it off to a copywriter, and they can create words for your website. That’s possible now with tools like ChatGPT and Claude. But my method is different. My method includes creating your entire brand voice—something you get to take away and use forever for care notes, client emails, social media, and more. You basically walk away with a “bot” that is specifically your voice. That alone is normally valued at $695. Once we’ve created your brand voice, we use it to build each page of your website together during six 45-minute sessions. Not only that, you also get the recordings, and you get to see how I use multiple AI tools—not just one—to accomplish this. If you did three sessions a week for two weeks, you could have all your website copy done in two weeks. Wanna see examples? Go to Anne’s company, PeppysPets.com. Then check out PawsAroundMotown.com. Then look at Brooks’ company, AnimalAdmiration.com. You’ll see how drastically different each is. Read them, feel them, and you’ll understand. If that’s something you want help with, I can get you out of the overwhelm that comes with not knowing what pictures or copy to put on your site. The next thing I want to tell you about is starting businesses. Many people come to me after considering buying a franchise or after losing a job, and they decide to start their own business. Now, this is 2025—the age of information. You already have access to the “how-to.” ChatGPT can tell you how to start a business. What you need me for is not the “how-to,” but the mindset, the strategy, and the clarity. For example, I’m currently working with someone who was laid off. He’s very into ChatGPT, to the point where it became too much. It kept giving him more and more ideas, but without a strategy, it was overwhelming. Our conversations focus on self-worth, future goals, and how decisions support or hinder those goals. When you work with me and purchase a six-session package, you have six months to use them. You have time to process and percolate, plus you get recordings, AI summaries, and anything we create together. That flexibility is so valuable for people who are starting or wanting to get serious about their business. The “how-to” is easy—it’s out there. What you can’t get from AI is 20-plus years of my industry knowledge, or the mindset shifts that are necessary. That’s why some people don’t like me. Sometimes I tell them things they don’t want to hear, like “You can’t charge $18 a visit if you want to pay your mortgage and your employees.” Coaching often challenges deep beliefs about money, communication, boundaries, and worth. Another scenario I want to share is about expanding. I’ve worked with a multi-million dollar company built from the ground up. She started with dog walking and pet sitting and grew to 50+ employees, stores, and more. Recently, we’ve been redoing her entire hiring, training, and review processes. The employee life cycle has at least 15 steps, from job descriptions to ads to hiring stages. You need multiple hiring ads to test performance, so that when you need someone, you can pull the lever and hire quickly. This is why I recommend JazzHR—but not the basic Hero plan. That plan is too limited. Without reporting, conversions, and advanced tools, you’re wasting money. Cancel Hero unless you’re willing to upgrade. Beyond the ads, you need a hiring process with at least six stages. People often resist this, saying it’s too much. But years later, they return desperate, realizing they should have listened. The right process prevents you from hiring out of fear, crossing your fingers, and hoping people don’t ghost you. With a proper system, by the time you hire, you and the candidate are both excited. Responses I’ve heard include: “That interview process was so amazing, I’m so excited to work for you,” or even “My husband stole your questions for his own job interviews!” That’s the impact of a strong process. And when we build it out—onboarding, training, review, employee love—you end up with a backbone that sustains growth. To illustrate: imagine two wheels. One is hiring, one is marketing. If you focus only on hiring, your business spins in circles. If you focus only on marketing, it spins in circles. But if both are moving forward together, your business moves forward. Intensives are a chance to work on exactly that—to ensure your foundation isn’t shaky, to make your SOPs strong, and to scale with confidence. This is not about me sitting and talking at you while you take endless homework. These sessions are hands-on. By the end of 45 minutes, you’re walking away with documents, strategies, KPIs, forms—done. That’s why I love these intensives. Most of my business model is one-to-many, through masterminds and the podcast. This, however, is one-on-one. Because my time is limited, I only accept clients after a 20-minute call at jumpconsulting.net/20. We’ll talk about your goals, what’s failed you before, what you’re good at, and what you’re not. Sometimes I tell people they’re not ready for coaching yet, but they’re perfect for the mastermind. That honesty is important, because coaching requires mindset readiness and commitment. Takeaway: I love working with you one-on-one. If you want to finish 2025 strong, if you want to learn AI while it’s integrated into your coaching, reach out. Instead of taking a class on AI, you’ll watch how I use it live, and you’ll walk away with finished outputs. If you’re sick and tired of being sick and tired, if you need tweaks but don’t know where,