Episode 333: 3 Reasons to Jump on Reels If You Haven’t Already (+ 3 Easy Reel Ideas)

Hey, jumpers! Have you heard about Reels? They're the talk of the town in the social media world these days. If you run a pet care business, you might be curious about what all the fuss is about and how it could benefit you. Well, no need to worry because we've got you covered - we'll fill you in on everything you need to know! In this episode of the  Bella in Your Business: Pet Industry Business Podcast, we discuss the benefits of using  Reels for pet business owners. We learn about the importance of showcasing personality through reels, as it allows for a behind-the-scenes look at the business and can connect with potential clients on a deeper level. Bella provides practical tips for creating effective reels, including recording funny and adorable interactions with animals and collaborating with other businesses. You simply can’t afford to miss this episode! Let’s dive in! Topics Discussed and Key Points: Three reasons to jump on reels The meaningful relationships and the meaningful changes In-Person intensive and why they are powerful Better Marketing with Bella Benefits of having a thriving social media content The importance of personality in pet business reels Creating effective pet business reels 15  reel ideas Using Instagram reels for pet business owners Timestamps: [00:36] Introducing today’s show [02:50] In-Person Intensive [05:36] Reason One: showcasing personality [07:23] Reason two: reels are highly shareable and can help to reach a wider audience [08:42] Reason 3: standing out from the competition [10:23] Three quick reel ideas [11:29] Better Marketing with Bella Program Notable Quotes: [00:01:09] “What if I told you if you only spent 10 minutes a week on marketing, you could bring in at least three new leads a week?” [00:01:20] [00:04:48] “I want you to understand that this is not a popularity contest. This isn't about, Oh, I got 45 likes. Who cares if that does not transfer into actual paying clients?” [00:04:59] [00:05:41] “As a Tedster dog walker, you are the face of your business. Your clients want to know who they're trusting with their furry family members. Reels allow you to showcase this, and your personality gives your followers a behind-the-scenes look at your business.” [00:05:56] [00:06:03] “Don't be afraid to show your silly side to your followers as they will love to see your fun and playful side impact. They will connect with you even more when creating a reel. It's important to keep in mind that your target audience wants to see more of who you are and what you do.” [00:06:19] [00:07:26] “When you post a reel, it's more likely to show to a wider audience. And if that reel is full of content that the audience is craving, you're going to get more followers.”  [00:07:36] [00:09:07] “Prospective clients might resonate with your care approach and be much more likely to think of you when they need support or their own pet reels can also be a great way to showcase your knowledge and expertise in the pet care industry.” [00:09:19] [00:09:57] “Reels can also help engage with the audience and build a community around your business. Use reels to ask questions, run polls, create fun challenges, and lastly, really can help you create consistent brands across all your social media platforms.” [00:10:11] Links: Resources Podcast: Bella in Your Business: Pet Industry Business Podcast Better Marketing with Bella Bella’s book: The Four Types Dogs Evey Business Needs. Connect with Bella Website Facebook Instagram YouTube People Mentioned Pawz' Oasis Becky Lee Stephanie with Chicago Urban Pet Care Did you love this episode? If you liked this episode, please head on over to iTunes and leave a five-star rating and review. Every single review helps get this community bigger, stronger, and better. It gets other jumpers just like you into the community. Always remember when life gets down, always keep jumping Transcript: Welcome, everybody to another episode of Bella in your business. My name is Bella vasta. And today we're going to talk about three reasons to jump on reels. If you haven't already, I'm going to give you some good ideas and examples of things that some of our community is already doing. And especially right now, in the mastermind, we're talking all about video this month, and even have special guests coming in to teach us the best chances at going viral. So you're not gonna want to miss this episode. But first, I would love to tell you, to make sure you subscribe rate and review the podcast, it's a really easy way to help other people find us and join in on these conversations we're having about helping your business thrive. So what if I told you, if you only spent 10 minutes a week on marketing, you could bring in at least three new leads a week? Well, that's what some of our clients are experiencing right now. And you know what it's through? It's actually through reels. But for most of us, that would be a heck yes. Like, yeah, I would want to know how to do that. But wait, what would I have to do? And because if you're like most business owners out there, you know that you should be leaning into reels, you've heard about them reels, tiktoks like videos, right? On social media, but it irritates you. Because I hear this all the time. Because you already feel like you have too much to do. And you don't want to show up on camera. And for some reason, people think that reels are equal to your face on camera, and I get it. Like I have just now started recording my podcast and no longer can I do it with the hair on top of my head, makeup dripping down my face and imagery. champs I got ready to like do this for you, right? And so I get that, but that's why batching helps. But so far. Um, I want you guys to have an open mind today, because in this episode, I'm going to give you three reasons why you should start using Rails today and share three easy real ideas to get you started. So I'm not just going to be talking about the concept. I constantly fight with my coach on this because I give away so much free information to you guys all the time. I am telling you the how instead of the what or why. And usually, the how in most consulting firms is reserved for paid gigs. But you know what, like, I just want to help you guys so much. And then the ones I want to work with one-on-one other ones that are already trying to do stuff. Shout out to my big intensive last week, I flew to Seattle, which was so much fun. I don't know why I didn't realize that it wasn't just like San Francisco with all the hills, amazing food, went to you know, the tours place the pike market and that was neat. I just love the feeling of community. But I met with Tamra and she's with batch pet care. She's been with them for a very long time like 15 years. And last year she just took her business from 400,000 to 800,000 which is amazing. And so naturally a lot of systems and processes needed to be changed. She took her dog with her I got an Airbnb she came we spent the day ordering lunch and we just had the best time ever. And so those are the connections and the meaningful relationships and the meaningful changes that I love. There are certain communication or like things that we can have you know on this podcast is a one-way or in the mastermind, we can type or if you do intensives with me the six packs The 45-minute sessions that I do, those are great when we have pointed things, but the in-person intensives are massively powerful and move the needle because we're able to sit there and laugh and cry and get frustrated. Honestly, we go through the gauntlet of emotions and work through things. So all of your Yeah, but are all of those things that prevent you from creating action in your business, because you're not sure of all these things, we can hash those out. So we had a fantastic time, as I always do in the intensives. And it was amazing. So alright, I'm getting back to this, though, that was a little bit of a tangent. But it was important to tell you guys, I want you to picture this, you are completely booked full of clients who love what you do, and who are paying you top dollar for it. You have a host of fans on Facebook and Instagram, where they're connecting with you and liking and share your content. You're constantly getting fat followers each week because of how many people are sharing and engaging with your content. Now, guys, I want you to understand that this is not a popularity contest. This isn't about oh, I got 45 likes, who cares if that does not transfer into actual paying clients? Let me say that again. Who cares unless it translates to actual paying clients? Now in the better marketing developer program, we teach you how to translate that. And so does that all sound too good to be true? Because it's not. And I know it because I've watched a lot of you use these tips. I have so many examples in my Instagram highlights of you guys taking exactly what I say to do and immediately having results. I do not talk of my own volition I talk to help you. Alright, so having thriving social media content will help you and your business and your bottom line. So let's talk about the details. Reason number one reels are a great way to show off your personality. As a pet sitter and dog walker, you are the face of your business. Your clients want to know who they're trusting with their furry family members. reels allow you to showcase this, okay, and your personality and give your followers the scene look at your business. Share a reel of you and your furry client on a walker at the park or show off your grooming skills. Don't be afraid to show your silly side to your followers will love to see your fun and playful side. They will connect with you even more. When creating a reel. It's important to keep in mind that your target audience wants to see more of who you are and what you do. For example,