The Passive Income Wake Up Call - Copywriter Kayla Hollatz
Not long out of college, Kayla quit her PR job to become self-employed. She was seduced by the 'one to many' infopreneurs - making money online from being an expert, selling courses etc. The dream of passive income soon became a nightmare of over-work in order to keep her sales funnel topped up. After a year of crazy 80-90 hour weeks she switched from products to services and became a freelance copywriter. Now she has the lifestyle freedom she was craving.
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Show Notes
Not long out of college, Kayla quit her PR job to become self-employed. She was seduced by the 'one to many' infopreneurs - making money online from being an expert, selling courses etc.
The dream of passive income soon became a nightmare of over-work in order to keep her sales funnel topped up. After a year of crazy 80-90 hour weeks she switched from products to services and became a freelance copywriter.
But that doesn't mean she didn't learn anything from that first year and be able to put it to good use for both herself and her clients.
We also chat finances, processes and using a CRM to keep on track with both.
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