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Behavior Gap Radio

Behavior Gap Radio

629 episodes — Page 2 of 13

1438 | Output Before Input

Apr 17, 20265 min

1437 | Correction: The Next Step

Apr 16, 20263 min

1436 | The Next Best Step

Apr 15, 20262 min

1435 | I Just Need to Rant

Apr 14, 20263 min

1434 | Defensive Systems for Behavior Change

Apr 13, 20266 min

Ep 14351433 | I Failed...Isn't That Interesting

In this episode, Carl shares a small but revealing moment of failure. After spending most of the day resisting the urge to do the “checky check,” he slipped late at night and lost nearly an hour wandering the internet. Instead of turning that mistake into a story about personal failure, Carl explores a different response: treating the moment as information. By noticing the pattern, getting curious about the behavior, and simply beginning again the next day, he reflects on a gentler and more productive way to relate to mistakes.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Apr 10, 202611 min

Ep 14341432 | There’s Nothing for You There

In this episode, Carl reflects on what he calls the “checky check,” the familiar habit of reaching for quick dopamine hits by checking news, social media, or email whenever work gets hard or energy drops. Lately, he’s been interrupting that impulse with a simple reminder: “There’s nothing for you there.” The idea isn’t about discipline for its own sake, but recognizing that the relief we’re looking for in those moments usually isn’t found in another quick scroll. Sometimes the most helpful move is simply noticing the impulse and choosing something better instead.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Apr 9, 20263 min

Ep 14331431 | The Conversation Toolbox

In this episode, Carl shares a simple “conversation toolbox” for moments when someone asks for advice. Often, people don’t actually need answers as much as they need space to think through their next step. Carl explores a few practical ways to stay present in those conversations—acknowledging that something is hard, asking whether the person wants advice or simply to be heard, and using thoughtful questions to help them uncover their own answer. The goal isn’t to rush to solutions, but to create the conditions where clarity can emerge.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Apr 8, 20264 min

Ep 14321430 | What's Your Red Flag Behavior?

In this episode, Carl explores the idea of “red flag behavior,” the personal patterns that show up when we’re under pressure and facing uncertainty. Borrowing a lesson from backcountry skiing, Carl explains how knowing your own weak spots—your “kryptonite”—can help you put guardrails in place before a risky decision happens. Whether it’s impulsivity, rushing to closure, or offering quick advice just to escape ambiguity, recognizing these patterns is the first step toward making better decisions when the stakes are high and the future is unclear.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Apr 7, 20264 min

Ep 14311429 | Creating Conditions and Containers

In this episode, Carl reflects on a recent conversation with members of The Collective and explores a powerful idea about leadership and advice. Instead of rushing to provide answers, great leaders create the conditions and containers for honest conversation and shared understanding. Drawing on insights from Michael Bungay Stanier and Michael Hudson, Carl suggests that the real skill isn’t dispensing advice too quickly, but asking better questions and helping people uncover the wisdom they already have. Sometimes the most valuable thing we can do is simply hold the space a little longer.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Apr 6, 20264 min

Ep 14281428 | The Only Wealth You Will Keep Forever

In this episode, Carl shares a brief but powerful reflection inspired by Marcus Aurelius. Drawing from Stoic wisdom, he reads a simple line and lets it stand on its own: “The only wealth which you will keep forever is the wealth you have given away.” Carl offers almost no commentary, inviting listeners to sit with the idea and consider what it might mean about generosity, meaning, and the true nature of wealth.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Apr 3, 20261 min

Ep 14301427 | The Skill of Not Knowing

In this episode, Carl explores the idea of “negative capability,” a term coined by John Keats to describe the ability to remain in uncertainty without rushing to easy answers. In a world that constantly pressures us to predict, forecast, and sound confident, Carl suggests that real wisdom may lie in something different: the capacity to sit with ambiguity long enough to make thoughtful decisions. Good decisions, he argues, don’t require certainty. They require clarity about what matters and the courage to take the next small step—even when the future is unknown.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Apr 2, 20265 min

Ep 14291426 | The Color of Truth Is Gray

In this episode, Carl reflects on a line often attributed to H. L. Mencken: "Every complex problem has a solution that is simple, direct, plausible—and wrong." Carl explores the tension between simplicity and complexity, and the discipline required to stay in the messy middle long enough to find what he calls “elegant simplicity.” Instead of rushing to easy answers, the real work involves living with ambiguity, cutting through layers of nuance, and gradually discovering the clarity that lies on the far side of complexity.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Apr 1, 20269 min

Ep 14271425 | That Same Night He Died

In this episode, Carl shares a striking teaching attributed to Jesus from the non-canonical Gospel of Thomas. The story describes a wealthy man carefully planning how to grow and store his wealth so he would never lack anything—only to die that same night. Carl reflects on how prophets, poets, and philosophers across centuries keep pointing to the same lesson: wealth can be useful, but it’s wise not to become too attached to it.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 31, 20261 min

Ep 14241424 | Money Creates Conditions

In this episode, Carl reflects on the relationship between money and meaning. While money can help create the conditions for security, autonomy, and purpose, it can’t actually deliver any of those things on its own. Carl explores how real security is often a nervous system issue, how autonomy still requires the choice to claim freedom, and how meaning grows from what we do with that freedom. The key insight is simple but powerful: money can create the space for these things to emerge, but experiencing them still depends on the choices we make.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 30, 20265 min

Ep 14231423 | Creating Your Own Olympics

In this episode, Carl reflects on conversations with Olympic silver medalist Haley Batten and what it really means to perform at a high level. Watching the intention and discipline behind an Olympian’s daily routine sparked a realization: high performance isn’t just for elite athletes. Any of us can approach our own work and lives with the same mindset by focusing on small improvements each day. Carl explores the idea of designing your “ultimate day,” holding the tension between striving for excellence and accepting imperfection, and building a life where getting a little better each day becomes its own kind of Olympics.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 27, 20267 min

Ep 14221422 | Can You Defend That Assumption?

In this episode, Carl reflects on a thoughtful idea shared by financial planner Jack Boston: the longer the projection, the more humility we need around our assumptions. Whether we’re building a financial plan, a business forecast, or simply making life plans, every projection relies on assumptions that will inevitably be wrong. Carl explores the danger of false precision, the importance of holding our projections loosely, and why planners should have a clear, defensible philosophy behind the assumptions they choose. The real work isn’t pretending to be right, but staying humble enough to adjust when reality proves us wrong.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 26, 20267 min

Ep 14211421 | The Crunchy Bit Binoculars

In this episode, Carl shares a simple practice for becoming more present in conversations: looking for what he calls the “crunchy bits.” These are the moments when the emotional texture of a conversation shifts—when someone uses a loaded word or reveals something that carries deeper meaning. By staying curious and paying close attention, Carl suggests we can learn to notice these moments and respond more thoughtfully. It’s a small skill, but one that can transform how we listen, connect, and understand the people around us.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 25, 20265 min

Ep 14201420 | Price the Regret

In this episode, Carl shares a simple but powerful reframing of a common question: “Can I afford it?” Whether it’s a trip, a sabbatical, or a chance to spend time with someone you love, the real question often isn’t just about money. It’s also about the cost of regret. Carl suggests that when making these decisions, we should consider not only the price of going, but also the price of not going. Sometimes that perspective changes the math in ways we don’t expect.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 24, 20262 min

Ep 14191419 | Designing a Life You Don't Need to Escape

In this episode, Carl shares a brief reflection on the traditional idea of retirement. Outside of professions where physical limits make it necessary, he questions the notion of spending decades working at full speed only to stop completely one day. Instead, Carl suggests a different approach: designing work and a life you don’t feel the need to escape from in the first place. For many people, that shift might take years to build, but the question is worth sitting with. What would it look like to create a life you don’t need to retire from?Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 23, 20262 min

Ep 14401418 | But I Don't Have a Coat to Give

In this weekend episode, Carl reflects on the idea of “enough” and how surprisingly complex it becomes once you start looking closely. Drawing on conversations from his recent speaking tour and insights from Harvey Cox, he explores how our sense of enough is shaped by context—what we have, what we’re surrounded by, and who we compare ourselves to. The same message can feel very different depending on where you’re standing, and Carl resists offering a simple answer. Instead, he invites you to sit with the question and notice how your own definition of enough is being shaped.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 22, 20267 min

Ep 14171417 | Risk Hangover Part 2

In this episode, Carl continues the conversation about “risk hangover,” the emotional aftermath that can follow a painful financial loss. He explores common patterns that show up in that state, like overcorrecting, anchoring to old highs, shortening time horizons, or rushing to repair the damage. Carl also shares a simple recovery protocol: pause, separate emotions from the numbers, give your nervous system time to settle, and then reinstall thoughtful guardrails before making the next decision. The goal is not to avoid risk entirely, but to recover from it in a way that leads to wiser decisions next time.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 20, 20265 min

Ep 14181416 | Risk Hangover Part 1

In this episode, Carl explores the idea of a “risk hangover,” the emotional aftermath that can follow when a big risk doesn’t work out. It often shows up as regret, shame, rumination, or the urge to quickly “get back to even.” Carl reflects on how our brains treat financial mistakes as threats and how that can push us toward impulsive or avoidant behavior. The key, he suggests, is learning to recognize your personal red flags before making a risky decision. By understanding the patterns that show up when emotions run high, we can make wiser choices the next time risk appears.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 19, 20267 min

Ep 14161415 | Energy as an Indicator

In this episode, Carl reflects on a simple but powerful signal: energy. After a long day of work, he noticed that some activities left him drained while others left him energized—even when the people involved were great. That contrast revealed something important: Energy can be a subtle but reliable indicator of the work you’re meant to do. Carl suggests paying closer attention to what gives you energy and what quietly takes it away, and using that awareness as a guide—especially when building a “stop doing list.” Over time, tuning into this signal may help clarify what truly belongs in your work and what doesn’t.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 18, 20263 min

Ep 14151414 | Are You Waiting for Information or Permission?

In this episode, Carl asks a deceptively simple question: Are you waiting for information, or are you waiting for permission? Reflecting on conversations he had after moving to New Zealand, Carl explores how often people say they can’t make a big life decision because they lack money, timing, or certainty—when the real barrier may be a fear of acting in uncertainty. In complex systems like careers, markets, and family life, clarity rarely comes before the move. Carl invites us to examine whether we’re truly missing information or quietly waiting for reassurance that everything will be okay—and reminds us that emotional data deserves a place in the decision-making process.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 17, 20266 min

Ep 14141413 | Factoring in Being Human

In this episode, Carl explores the tension between what’s rational on paper and what’s workable in real life. Spreadsheets say to invest lump sums immediately, keep low-interest debt, and avoid holding excess cash. The math is often right. But the spreadsheet doesn’t model loss aversion, regret, sleep, or the behavioral breaking point of being human. Strategies like dollar-cost averaging or paying off a mortgage may be mathematically suboptimal but psychologically stabilizing. Carl argues that these choices are often a form of emotional insurance, not mistakes. The key is simply to name them honestly: Sometimes the smartest line in the spreadsheet is the human factor.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 16, 20266 min

Ep 14131412 | Uncertainty Drag: Let's Be Honest

In this episode, Carl introduces the idea of “uncertainty drag”—the hidden friction that uncertainty adds to our decisions and momentum. Like cash drag in investing, uncertainty drag slows progress as projects get delayed, hiring pauses, capital sits idle, and life decisions get postponed. Nothing catastrophic has happened, but things start to feel stuck. Carl explores how raising the bar for certainty can quietly cost us missed opportunities, experiences, and creative progress. The key question becomes: Where are you demanding more certainty than the system can actually provide—and what small, safe-to-fail experiments could help you keep moving?Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 13, 20267 min

Ep 14121411 | Wait-and-See Mode

In this episode, Carl explores the growing trend of “wait-and-see mode”—the instinct to pause decisions when uncertainty feels high. While it can seem prudent, Carl points out that waiting is still a decision, and it always carries a cost. The key question isn’t whether waiting is right or wrong, but what exactly you’re waiting for. By defining the catalyst that would move you out of “wait-and-see mode,” you can turn passive hesitation into an intentional strategy. Otherwise, what feels like patience may simply be waiting for comfort rather than clarity.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 12, 20267 min

Ep 14111410 | AI Is Not a Threat. It’s a Reminder.

In this episode, Carl shares a thought that came to him on a morning walk in the mountains: Artificial intelligence isn’t a threat, it’s a reminder. As tools become faster at summarizing, analyzing, and generating answers, the truly scarce resource becomes something machines cannot replicate—human wisdom. Carl reflects on wisdom as the ability to apply knowledge with judgment, perspective, and moral clarity, and suggests that the rise of AI only highlights how valuable that capacity is. For him, cultivating wisdom happens through long walks with nothing in his ears, more silence, and deep conversations—the kinds of practices that create space for discernment, meaning, and the slow growth of understanding.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 11, 202615 min

Ep 14101409 | Embracing the Beauty of Wrongness

In this episode of the "How to Plan" series, Carl explores what may be the most important principle of all: preparing to be wrong. Real planning, he argues, isn’t about being precisely correct today. It’s about becoming less wrong tomorrow. Once we draw the line, the work shifts to running small experiments and actively seeking disconfirming evidence instead of defending outdated maps. New information, even when it’s uncomfortable, feeds back into purpose, goals, and current reality, helping us adjust course. Planning becomes a living process, not a static prediction. The beauty is in embracing wrongness as the path to getting closer to what’s true.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 10, 202610 min

Ep 14091408 | Step Four: Draw the Line

In this episode, Carl returns to his “How to Plan” series and introduces the next step: drawing the line. After clarifying purpose, defining goals, and understanding current reality, it’s time to build the plan—the map from here to there. But Carl reminds us of a crucial paradox: Every plan is wrong; the only question is how. Like a flight plan or a backcountry route, the value isn’t in perfect prediction—it’s in creating a baseline to adjust from. A plan is a model of an expected future reality, something to hold with strong conviction and loose hands. Because the real magic often lives in what doesn’t go according to plan.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 9, 202610 min

Ep 14251407 | Getting and Spending

In this episode, Carl reflects on a line from William Wordsworth written in 1802: “Getting and spending, we lay waste our powers.” Carl explores how Wordsworth was already warning about the danger of a culture obsessed with acquisition and consumption. The real loss, he suggests, isn’t moral or financial. It’s the quiet erosion of our attention, imagination, and sense of wonder. Carl invites listeners to consider a deeper risk around money: not losing it, but losing the parts of ourselves that money can never buy.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 7, 20263 min

Ep 14081406 | What's the Story?

In this episode, Carl reflects on the stories we instantly tell about money—especially when it comes to visible signs of consumption, like homes and cars. A passing glance at someone’s lifestyle can trigger assumptions about success, character, or values, even though we rarely know the real story behind the purchase. Carl turns the lens on himself, noticing how quickly narrative creeps in, and asks a deeper question: What stories does our own spending tell, and how often are we projecting incomplete stories onto others? It’s a thoughtful exploration of money, identity, and the invisible narratives we carry around every day.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 6, 20266 min

Ep 14071405 | Who Do You Want to Disappoint?

In this episode, Carl explores one of the hardest kinds of decisions: choosing between two genuinely good options. When every meaningful "yes" contains a painful "no," the tension isn’t about right versus wrong—it’s about trade-offs. Sharing a simple but piercing question from Christy Raines—“Who do I want to disappoint?”—Carl unpacks how every decision has a shadow, whether it’s a client, a family member, or your future self. The choice may not become easier, but it often becomes clearer. Because the real work isn’t avoiding tradeoffs—it’s deciding, intentionally, which ones you’re willing to carry.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 5, 20267 min

Ep 14061404 | Strategy Is Risk to the Ego

In this episode, Carl wraps up his reflections on strategy versus tactics and names the trap he sees everywhere: tactic substitution. It’s easy to copy someone’s tools, workflows, or visible habits without understanding the deeper worldview, positioning, and identity beneath their success. Tactics are concrete, measurable, and easy to sell. Strategy is abstract, slow, and uncomfortable. Drawing on ideas from Seth Godin, David C. Baker, James Clear, Cal Newport, and Steven Pressfield, Carl explores how buying tools can become a way to avoid the harder questions of identity and purpose. At the heart of it all is a simple tension: Do you want another tactic, or are you willing to confront who your work is for and what it actually does?Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 4, 202611 min

Ep 14051403 | Strategy Informs Tactics

In this episode, Carl explores a hard but essential distinction: strategy precedes tactics. Drawing on ideas from Seth Godin, he argues that strategy answers two simple but demanding questions: "Who is it for?" and "What does it do?" Tactics are merely the downstream execution. Without clarity on strategy, optimizing headlines, funnels, and email cadence only amplifies noise. Through the familiar “Stephen King’s pen” story, Carl points out how focusing on tools can become a place to hide from the real work. The map isn’t the problem. The real challenge is having the courage to draw your own.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 3, 20262 min

Ep 14041402 | Tactics as a Place to Hide

In this episode, Carl continues exploring the idea that the market for feeling productive is far larger than the market for actually doing the work. Reflecting on years of watching people chase tactics, hacks, and maps, he points to Seth Godin as a consistent voice who refuses to confuse tools with craft. Morning routines, specific pens, productivity systems—these are downstream artifacts, not the cause of meaningful work. The real shift isn’t finding the perfect map; it’s cultivating the courage to draw your own.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Mar 2, 20265 min

Ep 14031401 | A Rant About Doing vs. Feeling

In this episode, Carl reflects on a provocative idea from the essay “Tool Shaped Objects”: The market for feeling productive is far larger than the market for actually being productive. From webinars about writing to habit books, templates, and optimization systems, it’s often easier to buy preparation than to do the work itself. Why? Because preparation feels like progress without exposing us to risk, rejection, or uncertainty. Doing the real thing is vulnerable. Carl turns the lens on himself—and on us—with a simple but uncomfortable question: Are you in the market for feeling productive or are you ready to actually be productive?Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 27, 20265 min

Ep 14021400 | Step Three: Current Reality

In this episode, Carl returns to his “how to plan” series and walks through step three: current reality. After starting with purpose and letting goals grow from that foundation, it’s finally time to ask, “Where are you today?” But Carl reminds us that even something as seemingly objective as a balance sheet is filled with stories, tradeoffs, and emotion. From assets and liabilities to income and cash flow—and even the invisible, off-balance-sheet values like simplicity, community, or time at home—understanding current reality is about more than numbers. It’s about seeing clearly where you stand before building the path forward.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 26, 20266 min

Ep 14011399 | Maybe It’s Not Risk Tolerance

In this episode, Carl revisits the idea of risk tolerance and challenges the assumption that it’s a stable personality trait that can be measured with a score. Drawing on research from Paul Slovic and lessons from the mountains, he suggests that when someone says, “I can’t tolerate that kind of risk,” they may not be describing tolerance at all—but fear, lack of trust, loss of control, or an unprocessed memory from 2008. Instead of adjusting portfolios first, Carl argues for adjusting the conversation, separating dread from probability, and getting specific about what actually feels scary—because that’s where the real work begins.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 25, 20266 min

Ep 14001398 | Underdeveloped Consequence Comprehension

In this episode, Carl questions one of the foundations of traditional financial planning: risk tolerance. Reflecting on decades of uneasy experience with risk tolerance questionnaires, he asks three simple but powerful questions: Does risk tolerance really exist? Can we measure it? And does it stay constant over time? Then he introduces a provocative idea: when someone appears to have a "high tolerance for risk," maybe it’s not tolerance at all. Maybe it’s an underdeveloped understanding of consequences. Carl invites us to reconsider whether risky behavior reflects personality—or simply a failure to fully grasp what’s at stake.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 24, 20262 min

Ep 13991397 | Probability Is the Weak Link

In this episode, Carl revisits the classic risk equation—risk equals probability times consequence—and explains why probability is often the weak link. Drawing on stories from mountain climbing, avalanche education, and investing, he explores how our brains are poorly wired for estimating odds, often substituting confidence and vivid stories for statistical reality. Instead of obsessing over forecasts, Carl suggests shifting focus to consequences: If I’m wrong, what happens? From terrain choice in the backcountry to portfolio design in uncertain markets, he makes the case that humility, a margin of safety, and resilience in the face of uncertainty are far more reliable than precise probability predictions.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 23, 202612 min

Ep 13981396 | The Tool Is NOT the Thing

In this episode, Carl shares a story about a surgeon retraining in his 50s to use new robotic tools—and uses it to explore a bigger idea: it’s easy to get distracted by tools and forget the job to be done. The goal isn’t the hammer, the robot, or the latest technology. The goal is the outcome. Whether that’s better patient results, clearer advice, or kindness and connection at scale, tools only matter if they serve the purpose. Instead of feeling threatened by new technology, Carl suggests getting clearer about what you’re actually trying to do in the world—and then choosing the tools, old or new, that help you do that better.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 20, 202610 min

Ep 13961395 | Shift the Frame, Not the Content

In this episode, Carl continues his series on the craft of asking better questions in financial planning, focusing on how to shift the frame—not just the content—of a conversation. Rather than refining answers, he encourages planners to question the assumptions underneath them with prompts like, “What problem are we trying to solve?” or “If this plan is a hypothesis, what are we actually testing?” In a probability-based environment where outcomes are uncertain, Carl argues that the real work is improving the decision-making process itself. Good questions don’t just optimize answers—they change how we think about the game.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 19, 20265 min

Ep 13951394 | Quality of Attention vs. Cleverness of Question

In this episode, Carl shares a simple but powerful idea for better money conversations: ask questions that create a productive pause. Drawing on facilitation research, he explains that the quality of attention in the room matters more than the cleverness of the question—and that real insight emerges when people feel safe enough to think, not pressured to perform. Through short, disarming prompts like “What feels unsettled here?” or “What are we pretending not to notice?” Carl shows how well-placed silence and genuine curiosity can unlock honesty, deepen trust, and lead to more meaningful financial planning.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 18, 20266 min

Ep 13941393 | Concrete Memory, Not Opinions

In this episode, Carl makes the case that great planning doesn’t happen in spreadsheets—it happens in conversation. He explores a simple but powerful shift in how we ask questions: trading abstract opinions for concrete memories. Instead of asking, “What do you think?” try, “Can you remember a specific time when…?” Because when we ask for memories, we move past polished narratives and identities and get closer to lived experience—the emotional data that actually drives financial decisions and risk behavior. From market fear to retirement numbers to childhood money stories, Carl shows how better questions lead to deeper clarity, stronger alignment, and more meaningful planning conversations.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 17, 20267 min

Ep 13931392 | The Most Overrated Form of Capital

In this episode, Carl steps outside the planning series to share a reflection that’s been on his mind: Money may be the loudest form of capital, but it’s the least interesting—and often the least dangerous when misused. Exploring the four sources of capital—money, time, energy, and attention—he argues that while we obsess over what’s easiest to count, the real long-term damage comes from quietly misallocating the forms of capital we can never earn back. With a simple thought experiment, Carl invites us to reconsider what truly compounds over a lifetime and where our attention is actually going.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 16, 20264 min

Ep 1397Bonus Sunday Episode: What Jobs Have You Given Money?

In this special Sunday edition, Carl reflects on a quote from Debbie Millman: “Money is never about money. Instead, it's an intellectual exchange for something you believe will make you feel better." Carl explores how easy it is to quietly give money jobs it cannot do—like providing lasting security, love, pride, or a sense of enough. While money can create options and comfort, it can’t deliver infinite satisfaction. The invitation for the weekend is simple: Make a list of the jobs you’ve given money, then notice which ones it can actually perform and which ones it never will.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 15, 20266 min

Ep 13911391 | Step Two: Goals

In this episode, Carl walks through the second step of purpose-based planning: turning purpose into goals. Rather than asking clients to name goals out of thin air, he explains how goals naturally grow out of conversations about what matters, giving people permission to relax, guess, and explore without false precision. Carl shows how to frame, prioritize, and rank goals based on what’s truly at stake for each client, reminding us that goals are provisional, flexible, and meant to clarify direction, not lock anyone into a rigid plan.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 13, 20269 min

Ep 13901390 | Step One: Define the Purpose

In this episode, Carl walks through the first step of purpose-based planning: uncovering what truly matters before building any plan. He describes purpose as something to be rediscovered through careful, human conversation rather than invented, and shares practical ways to ask better questions, listen for emotional clues, and turn values into a clear Statement of Financial Purpose. The goal is simple but foundational. Start with "why," so every future decision has something solid to align to when the noise, fear, or complexity shows up.Want more from Carl? Get the shortest, most impactful weekly email on the web! Sign up for the Weekly Letter from Certified Financial Planner™ and New York Times columnist Carl Richards here: https://behaviorgap.com/

Feb 12, 202616 min