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Podcasting About Podcasts: Why We Listen, What We Love, and How It Shapes Aesthetic Medicine
Season 2 · Episode 88

Podcasting About Podcasts: Why We Listen, What We Love, and How It Shapes Aesthetic Medicine

Beauty & The Brain® · William C. Croley , Jerry Drinkard

September 18, 202533m 8s

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Show Notes

In this special behind-the-scenes episode of Beauty & The Brain, co-hosts Dr. Chris Croley and Nurse Practitioner Jerry Drinkard sit down with fellow provider and fan-favorite guest Allie Ballew to unpack the rising influence of podcasting in aesthetic medicine, wellness marketing, and patient education.

Whether you're a skincare enthusiast, medical injector, or podcast lover, this episode dives into:

  • Why more patients are turning to podcasts for aesthetic treatment education
  • The difference between short-form and long-form podcast content—and what listeners really prefer
  • How Beauty & The Brain balances expert education and relatable conversation
  • Our favorite podcasts (from The Toast to Call Her Daddy to Unreasonable Hospitality) and what makes them stick
  • The power of video podcasting, facial expressions, and YouTube for building trust and connection
  • How we choose guests, prep content, and handle edits with authenticity in mind

You'll also hear candid takes on listener feedbackTikTok-length attention spans, and the evolution of Beauty & The Brain into a trusted resource for both consumers and providers in the aesthetic space.

🎧 Listen now on Spotify, Apple Podcasts, or YouTube to get to know the voices—and real personalities—behind Skin & Tonic Med Spa in Pace, Florida.

📲 Want to be featured on the show? DM us @skinand_tonic or email [email protected] We're always looking for inspiring guests in the world of medical aesthetics, wellness, entrepreneurship, and beauty innovation.