Season 1 · Episode 6
Stephen Matthews | Race Results Aren't the Only Thing that Matters| Rocky Mountain Bicycles
Backcountry Marketing · Cole Heilborn
March 24, 202014m 44s
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Show Notes
Stephen Matthews is the Brand Manager at Rocky Mountain Bicycles. Born from the rocky mountains of North Vancouver, their bikes are tested and designed for the world's toughest terrain.
In this episode, we chat about the sport of mountain biking, the birth of freeride, and why race results aren't the only thing that matters to a brand like Rocky Mountain.