State of the Outdoor Economy
Backcountry Marketing · Cole Heilborn
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Show Notes
In this episode, Matt Powell shares insights and observations about the economic state of the outdoor industry. It's common news that the COVID boom than bust has spun the industry into a downward spiral but Matt sheds some new light into the predicament as well as opportunities that could break the industry out of its spiral.
Matt has 51 years of experience in the retail industry and currently advises outdoor + athletic businesses based on data and insights.
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This podcast is produced by Port Side Productions. We're a video production outfit that believes stories inspire and move people through the power of emotion. We work with brands and agencies in the outdoor industry to tell stories that help brands engage, inspire, and build brand affinity with their customers. We tell stories from the wild.