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How to Sell Software (Yamini Rangan, CEO of HubSpot)
Episode 39

How to Sell Software (Yamini Rangan, CEO of HubSpot)

On this episode, Ashu’s guest is Yamini Rangan, the CEO of HubSpot. The tagline of the B2BaCEO podcast is “from engineer to CEO,” and that’s exactly the path that Yamini took. She started out as an engineer, then moved to sales, and then eventually to running go-to-market operations as an executive. Less than a year ago, Yamini became the CEO of HubSpot, under unexpected and trying circumstances, which she details in the conversation. Ashu and Yamini spend most of their time discussing how to make the transition from engineering to sales and how to build a customer-focused organization.

B2BaCEO (with Ashu Garg) · Ashu Garg, Foundation Capital

April 26, 202236m 55s

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Show Notes

On this episode, Ashu’s guest is Yamini Rangan, the CEO of HubSpot. The tagline of the B2BaCEO podcast is “from engineer to CEO,” and that’s exactly the path that Yamini took. She started out as an engineer, then moved to sales, and then eventually to running go-to-market operations as an executive. Less than a year ago, Yamini became the CEO of HubSpot, under unexpected and trying circumstances, which she details in the conversation. Ashu and Yamini spend most of their time discussing how to make the transition from engineering to sales and how to build a customer-focused organization.

Topics

b2bhubspotcustomersbusiness softwarefoundation capitalfcengineersaasyamini ranganmarketinggo-to-marketvcemailsalescompany buildingb2baceofoundationventuregtmventure capitalceoashu garg