
Episode 5
5 - When is the right time to invest in marketing? Hint: at PMF
"When should we seriously invest in marketing?" We think it's time to ramp up your marketing efforts as soon as you have product-market fit (PMF). But how do you measure product-market fit? In this episode, we go over our definitions of product market fit
B2B SaaS Marketing Snacks · Kalungi
October 3, 202010m 2s
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Show Notes
"When should we seriously invest in marketing?" We think it's time to ramp up your marketing efforts as soon as you have product-market fit (PMF). But how do you measure product-market fit? In this episode, we go over our definitions of product market fit and the frameworks we use to determine PMF.
Topics
product market fit