Episode 4
4 - Why are CMOs fired more than any other executive?
Why do CMOs get fired more than any other leadership role in the C-suite? What are the pitfalls for marketing leaders joining growing software companies and what are the indicators for long term success in the role?
B2B SaaS Marketing Snacks · Kalungi
September 30, 202012m 9s
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Show Notes
In this episode, we're answering the questions:
- Why do CMOs get fired more than any other leadership role in the C-suite?
- What are the pitfalls for marketing leaders joining growing software companies?
- What are some of the indicators for long term success in the role?
Topics
b2b software saas marketing cmo strategies product marketing