#345: Smarter, Not Harder: How Small Businesses Can Actually Use AI
This is Automation Unplugged, and I’m Ron Callis. This week in our Marketing Experts segment, we’re exploring one of the most talked-about topics in business today: how can small businesses use AI to work smarter, not harder? To help us unpack that, we’re joined by Adam Lewis, Executive Account Manager and Data Analytics Team Lead at One Firefly. Over his six years with the company, Adam has built a reputation for helping clients turn data into decisions — and he’s been leading the charge in testing how AI can save time, streamline workflows, and reveal real insights.
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Show Notes
SHOW NOTES
This episode is hosted by Kat Wheeler, and together she and Adam dive into:
- How to identify the AI tools that actually make a difference
- Simple ways to automate repetitive marketing and reporting tasks
- And why the future of business success is built on AI plus human collaboration
Whether you’re just starting to explore AI or looking for smarter ways to integrate it into your day-to-day, you’ll walk away with tangible takeaways to make your work more efficient and effective.
Let's dive in. Here’s Automation Unplugged with Adam Lewis.
To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au345