#323: 5-Minute Marketing Workshops: Mastering the Fundamentals of SEO
This is Automation Unplugged and I’m Ron Callis. Today, we’re bringing you the second series of “5-Minute Marketing” videos created in 2024 all about SEO and how to stay visible online. Over the course of seven short videos, we unpacked the foundational tenets of search optimization — from claiming your Google Business Profile to earning authority-boosting backlinks to optimizing your on-site content for search engines. Today’s episode of AU includes videos four through seven in the series.
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Show Notes
SHOW NOTES
You’ll hear from me as I guide you through several key topics around on- & off-site SEO, including:
- Best practices for writing unique, keyword-rich page titles, meta descriptions, and header tags for your website that clearly convey each page’s purpose to Google and searchers.
- Aligning your online content to the buyer’s journey to guide both visitors and search engines through your most valuable pages.
- And how to boost your Domain Authority by earning high-quality backlinks from industry sites, social profiles, and brand directories, plus track your score with free tools like Moz.
Visit the episode page on our website to get the audio recording, full transcript, and 5-Minute Marketing videos. Now let’s tune in and learn what you need to do to build authority online.
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.