
#321- Breaking Through the Noise (Literally): How AV Dealers Can Develop an Effective Marketing Strategy
This is Automation Unplugged and I’m Ron Callis. Our guest today on this Marketing Experts episode is Ellie O’Hara, Client Experience Manager here at One Firefly. Ellie brings nearly five years of experience supporting AV dealers through smart, strategic marketing solutions. She leads both the onboarding and account management teams, helping ensure that every One Firefly client receives a standout experience from day one.
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Show Notes
SHOW NOTES
This conversation is hosted by Kat Wheeler, and together they explore:
- Why so many AV dealers struggle to develop a clear marketing strategy
- Common mistakes like copying competitors or rushing ROI expectations
- And How to build a balanced, long-term marketing plan that actually drives results
Whether you’re overwhelmed by digital platforms or simply ready to fine-tune your marketing game, this episode delivers actionable tips and fresh perspective.
Let’s dive in—here’s Automation Unplugged with Kat Wheeler and Ellie O’Hara.
About One Firefly
One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.