Navigating Uncertainty: How Entrepreneurs Move Forward Without All the Answers
From COVID recession to changing markets or starting from scratch: 3 founders share how they adapted and kept going when nothing was certain
Asian Business Owners - A.B.O. · Carmen Salameh
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Show Notes
How do you run a business when nothing is certain?
In this special medley episode of Asian Business Owners, 3 founders share what it’s really like to navigate unpredictable markets, major transitions and high-stakes decisions without all the answers.
Listen to:
- Christian Mongendre, founder of TreeHouse, on surviving COVID-19, navigating economic slowdowns and adapting to shifting food trends
- Jingjin Liu, founder of ZaZaZu, on leaving a C-level corporate job for entrepreneurship and exiting her business unexpectedly right before the pandemic
- Naman Tekriwal, co-founder of Breer, on turning leftover bread into beer, learning to brew from scratch with YouTube tutorials and finding product-market fit
Whether you’re in a pivot, just starting out, or facing your own uncertainty, listen to these stories about adapting and making decisions without full clarity.
Content:
(00:00) Introduction to Asian Business Owners Podcast
(00:27) Navigating Uncertainty in Business
(02:10) Challenges in the Market and Media
(05:49) Learning to Brew Beer from Scratch
(09:53) Quitting Corporate for Entrepreneurship
(12:55) Reflecting on Business Exits and Lessons Learned
(13:55) Conclusion — Follow us and Hit Subscribe!
👉 To listen to the full episodes:
Christian's story
Naman's story
Jingjin's story
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