We’re Swiping Right On This Genius Marketing Play w/ Hater Dating App
Another Bite - A Shark Tank Rewatch Podcast · Hubspot Media
Audio is streamed directly from the publisher (pdst.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Today in the tank, we have a product aiming to make everyone a hater. Nothing says long term commitment like mutual hatred, right?
Well, that was the premise of this now defunct dating app. Was it competition that drove them out of business, or did the Sharks simply think it wasn't a good match?
Hosts Jorie Munroe and Ariel Boswell jump into the tank with their business insights on Shark Tank products. Listen for:
- Wide vs. narrow marketing
- Having a differentiator
- Freemium business model breakdown
Know a segment or company we should feature from Shark Tank? Let us know at [email protected]
Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Production by Arie Desormeaux. Editing by Robert Hartwig and support from Alfred Schulz.