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Cause-Based Marketing: Performative or Impactful? w/ Long Wharf Supply Co, Animated Lure, Corks Away Wine Adventures
Season 1 · Episode 35

Cause-Based Marketing: Performative or Impactful? w/ Long Wharf Supply Co, Animated Lure, Corks Away Wine Adventures

Another Bite - A Shark Tank Rewatch Podcast · Hubspot Media

July 11, 202338m 8s

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Show Notes

Life’s an ocean, and so are these products (well, they’re related): recycled oyster-shell sweaters, robotic bait, and a booze cruise.


Hosts Jorie Munroe, Ariel Boswell, and Jon Dick jump into the tank with their business insights on Shark Tank products. Listen for:

  • Long Wharf Supply Co’s cause-based marketing efforts and niched audience
  • Animated Lure: unsure if audience will take the bait and good product, wrong audience
  • Corks Away Wine Adventures’ lack of visual unique identity and lack of defensibility


Know a segment or company we should feature from Shark Tank? Let us know at [email protected]


Another Bite is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network // Produced by Matthew Brown.