
Podcasting - The New Blog For Allied Health Professionals
Allied Health Business Brilliance · Cathy Love
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Show Notes
Have you ever wondered if maybe you should start a podcast for your allied health business? Or how difficult it might be to get set up and running with a podcast of your own?
In this episode, I talk about podcasting, pull it apart, and demystify it a little bit. I’ll walk you through the main reasons why you should (probably) start a podcast and the steps to get started (because it’s actually not as hard as it sounds!).
Topics covered in this episode:
- Why start a podcast
- Why podcasting is the new blog
- The benefits of podcasting for time-poor clients
- Why podcasting is a great marketing tool
- Simple steps to get started with your podcast
- Figuring out the purpose of your podcast
- Knowing your listener
- My process to brainstorm ideas and plan out content
- Why you should hone in on a micro-topic for each episode
- The ideal length for your podcast episodes
- Recommended styles, formats, and approaches for your podcast
- The tech I use to record my podcast
- What to say in your intro and outro
- What you need to know about editing and publishing your podcast
- Common excuses and objections to starting a podcast
Useful Links:
[email protected]
Cathy Love LinkedIn
Nacre Website
Private Practice Made Perfect
Podcast
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