91: Feeling Superhuman with Rahul Vohra
The Art of Product
All Time Best · Ben Orenstein and Derrick Reimer
July 7, 201941m 44sFull
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Show Notes
Podcast: The Art of Product (LS 41 · TOP 1.5% what is this?)
Episode: 91: Feeling Superhuman with Rahul Vohra
Pub date: 2019-06-13
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The podcast and artwork embedded on this page are from Ben Orenstein and Derrick Reimer, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.
Episode: 91: Feeling Superhuman with Rahul Vohra
Pub date: 2019-06-13
Get Podcast Transcript →
powered by Listen411 - fast audio-to-text and summarization
Derrick’s feeling “superhuman.” Fortunately, he’s a user and lover of the Superhuman product. Maybe that’s why today’s guest is Rahul Vohra, co-founder and CEO of Superhuman.
Today’s Topics Include:
- Reason for Superhuman still being invite-only is not to increase user demand
- Sustainable Word-of-Mouth Growth Engine: If you don’t pick the users, you can’t responsibly work on their feedback
- Purpose of Product and Target Audience: Email is work, and work is email; designed to be meaningful and life changing for high-volume email senders
- Startup Details: Deliberately think through and consider everything deeply from scratch
- Don’t turn down money when bootstrapping to find perfect product market/customer fit
- Knack for knowing what people want, before they know they want something; and helping people realize they want something
- Without active or spending money on marketing, Superhuman’s waitlist keeps growing
- Superhuman’s Values: Create delight, be intentional, and remarkable quality
- Best founders, including Rahul, are unstoppable forces of nature; they leave debris and destruction in their wake
- Time tracking a day in the life of Rahul: 40% managery; 20% recruiting; 14% fundraising; and 11% product, community engagement, and deep thoughts
- Superhuman’s pricing is low, but generates high value; big fan of round numbers
- Business and product metrics: Activation, seat churn, net dollar churn, speed, and reliability rates
- Objective: Refine entire Superhuman experience to exhibit remarkable levels of quality through three key results - ARR, hiring, and product sentiment
- Generate roadmap and find balance to maintain lead over market and continue to grow
- Startup Growth: Pick weekly growth rate; you don’t have to grow faster than you want to
Links and resources:
Superhuman Product-Market Fit Survey
Rahul Vohra on This Week in Startups with Jason McCabe Calacanis
Startup = Growth - Paul Graham
Derrick Reimer Website
Derrick Reimer on Twitter
Ben Orenstein Website
Ben Orenstein on Twitter
The podcast and artwork embedded on this page are from Ben Orenstein and Derrick Reimer, which is the property of its owner and not affiliated with or endorsed by Listen Notes, Inc.