#51 - Using Marketing to Help Sustain a Community with Neil Stephen
AI Literacy for Entrepreneurs · Northlight AI
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Show Notes
Wake up friends, because it's time for another episode of the 4 AM Report! 🎙⏰🎙
While we are POOPED 💤💤💤from our recent "50th episode" 🎉🌟🎉celebrations, the show must go on!
Today's guest is Neil Stephen, a brand communicator and CEO of Dartmouth, Nova Scotia's This is Marketing.
What keeps Neil up at night 😬?
The economic viability of Atlantic Canada! 🌊 🐳 🌊(our resident fellow Maritimer/writer Lindsay Bell agrees!).
His goal as an entrepreneur? To create 1000 jobs in his part of Canada, by helping businesses succeed, then grow their employees exponentially.
We talk:
💥 Financial sustainability.
💥 Elevating your brand in times of crisis.
💥 Going toe-to-toe against corporate monoliths like Walmart and Amazon.
💥 And NASCAR! 🏎 🏁 🏎
What does NASCAR have to do with marketing? You'll have to tune in to find out!
About Neil Stephen
Neil Stephen is a brand communicator and CEO of This is Marketing. Since 2015 Neil and his team have helped small business brands understand and speak with their unique voice on the path to growth. A graduate of StFX University, Neil brings 15 years of brand centric strategy to companies looking to grow and compete with bigger brands - keeping jobs and investment in Atlantic Canada.