P&G's Loic Tassel on scaling planet-friendly consumer products and habits
Agenda Dialogues · World Economic Forum
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Show Notes
To meet big climate goals, consumer goods giant Procter & Gamble is redesigning both products and supply chains. In this effort, P&G Europe is pioneering many sustainable products and helping consumers build better habits for the planet. P&G Europe's president Loic Tassel shares how his teams are helping to rethink everything from how we buy our shampoo to the temperature with which we wash our laundry. He talks to Meet The Leader about the upcoming European Green Deal, how being a father of five drives him, and what he's learned in his near 33 years at the company.
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