292. AGCO’s Andrew Sunderman on better together with Trimble + creating value for farmers
As we head into the spring planting season, there is much focus on technologies and innovations that will enable producers to drive returns in a tightening farm economy. Andrew Sunderman, Join Venture Transition Lead for AGCO, joins today to talk about th
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Show Notes
As we head into the spring planting season, there is much focus on technologies and innovations that will enable producers to drive returns in a tightening farm economy. Andrew Sunderman, Join Venture Transition Lead for AGCO, joins today to talk about their new JV with Trimble and having an innovation ecosystem ready to serve the farmer – no matter how or what they’re investing in for their operations during any given year.
In a time where it could be easy to say no to new tech or innovation, how does AGCO differentiate? Andrew talks control and accuracy, usability and optimizing outcomes. From their retrofit tech approach that helps to leverage smaller bets on-farm to improved performance of current equipment, he gets into solving problems that have never been met before and how the joint venture with Trimble will add continuation to their work.