How does Mezcal find new consumers?
Agave Road Trip · Heritage Radio Network
Audio is streamed directly from the publisher (rss.art19.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
According to the Comercam, production of Mezcal dropped in 2024. It went from 14.2 million liters in 2022 down to 12.2 million liters in 2023 and, last year, down again to 11.4 million liters. So how does Mezcal find new drinking buddies?
Agave Road Trip is a critically acclaimed, award-winning podcast that helps gringx bartenders better understand agave, agave spirits, and rural Mexico. This episode is hosted by Lou Bank with special guest Linda Sullivan of seynasecreto and insights from Sammy Halpern of Desolas Mezcal.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.