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Are Equity Release Calculators Making Things Worse?
Episode 114

Are Equity Release Calculators Making Things Worse?

I'm not a massive fan of most Calculators as it is (they don't build rapport). But what really grinds my gears is a "calculator" that is actually just a data capture form. Which let's be honest is completely misleading. There are 720 searches each month on Google for "Equity Release Calculator No Personal Details". That's 720 times in the UK each month that someone has been that annoyed with a calculator asking for their phone number! I obviously offer an alternative so tune in!

Advisers Assemble - Lead Generation For Financial Services

October 30, 20208m 26s

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Show Notes

I'm not a massive fan of most Calculators as it is (they don't build rapport). But what really grinds my gears is a "calculator" that is actually just a data capture form. Which let's be honest is completely misleading. There are 720 searches each month on Google for "Equity Release Calculator No Personal Details". That's 720 times in the UK each month that someone has been that annoyed with a calculator asking for their phone number! I obviously offer an alternative so tune in! Brought to you by the team at The Lead Engine who specialise in generating mortgage leads.
Are Equity Release Calculators Making Things Worse? — Advisers Assemble - Lead Generation For Financial Services — Play Podcasts