Episode 84
Anchoring Your Fees & Positioning Your Service - Mark Pittaccio
"Price is only an issue in the absence of value". Mark Pittaccio pretty much gives us the script we can use to position our price and service. We also discuss the concept of anchoring when it comes to fees and why "Free" isn't always what it's cracked up to be.
Advisers Assemble - Lead Generation For Financial Services
May 25, 202023m 45s
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Show Notes
"Price is only an issue in the absence of value". Mark Pittaccio pretty much gives us the script we can use to position our price and service.
We also discuss the concept of anchoring when it comes to fees and why "Free" isn't always what it's cracked up to be. Brought to you by the team at The Lead Engine who specialise in
generating mortgage leads.
Topics
behavioural economicsmark pittaccioremortgageanchoring