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Summer of Media Mergers w/ Sara Fischer

Summer of Media Mergers w/ Sara Fischer

ADLANDIA

June 22, 201827m 26s

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Show Notes

Axios’ media star, Sara Fischer, calls in to give Adlandia a deep dive on the AT&T acquisition of Time Warner - now known as Warner Media - what you should know, the upsides for marketers, the things to watch for in other mergers, the future of programming mixes, and what happens to creativity when telco and tech companies are taking over content. Plus hear her newest #KILLBUYDIY.

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