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Is All Data Created Equal?  Effectv Has The Answer
Episode 73

Is All Data Created Equal? Effectv Has The Answer

Data driven advertising provides marketing solutions to help advertisers reach specific, targeted audiences in the Houston market, and beyond. So, how specific is your marketing plan?

Ad Speaks Houston: A Podcast by the American Advertising Foundation - Houston Chapter · American Advertising Federation - Houston Chapter

November 8, 202128m 49s

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Show Notes

With data and technology, the process of planning and driving a successful advertising campaign is something more and more advertisers are taking advantage of.  So the question to ask; is targeting accurate and should we trust the data providers?  Listen in on the conversation with Jenn Gill and Andy Lavender from Effectv.

Topics

advertisingmarketingHouston