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Nick Kelly, Anheuser-Busch
Episode 95

Nick Kelly, Anheuser-Busch

Ad Age Insider · Ad Age

June 21, 201926m 40s

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Show Notes

What happens when Big Football meets Big Beer? Until now active pro athletes could not appear in beer ads during games. The head of sports marketing for Anheuser-Busch discusses what a rules change means for Bud Light, and dishes on the brewer's overall sports marketing strategy.