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NewFronts 2026 survival guide, with Garett Sloane, Brandon Doerrer and Gillian Follett
Episode 26

NewFronts 2026 survival guide, with Garett Sloane, Brandon Doerrer and Gillian Follett

Ad Age Insider · Ad Age

March 20, 202624m 16s

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Show Notes

As the industry gears up for a week of presentations from YouTube, Meta, TikTok, Tubi and more, Ad Age reporters break down the topics trending at this year's NewFronts, from AI and agentic tools to creator amplification. Hear how to decipher hype from reality, how digital ad dollars are being spent in 2026 and why these presentations matter to the industry.

Plus, why Publicis is calling out the Trade Desk.

Dig deeper on the topics mentioned in this week's episode:

~2026 NewFronts trends

~2026 NewFronts calendar

~Inside Q2 media budgets

~Listen to the Marketer's Brief podcast