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Moving from CMO to CEO
Episode 145

Moving from CMO to CEO

Ad Age Insider · Ad Age's EJ Schultz

July 30, 202032m 42s

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Show Notes

Pernod Ricard North America CEO Ann Mukherjee describes why the liquor marketer will resume social media spending after pausing it in July. The longtime marketer also describes what it's like moving into the CEO job, and she explains her leadership style, which involves bringing your personal experiences to the job.