About this episode
Alex Michael bought a wallet brand doing $650k on Amazon. Alex delves into how FBA works & what the growth levers are. Themes from Alex's interview:Why ecommerce?Difficulty competing to buy an ecommerce businessProcess of a ecommerce acquisition with a Quiet Light listingAnatomy of the first call with a sellerHow to be a good buyerWhat to say to a seller in a competitive environmentDiligencing an ecommerce businessCost breakdown of an FBA businessSupply chain risk in ecommercePromoting an FBA business on AmazonAmazon's PPC flywheelACoS and TACoSDaily ad spend, net margins, revenue, SDEPlatform risk with FBA businessesAdding a Shopify store to diversify distributionReach Alex at:LinkedIn**** Register here for the live session with Chelsea Wood of the Acquisition Lab:What size of business should you buy?Get complimentary due diligence on your acquisition's insurance & benefits program:Oberle Risk Strategies - Search Fund Team
Connect with Acquiring Minds:
Connect with host Will Smith on LinkedInFollow Will on TwitterLinks & mentions:Wallaroo WalletsCenturicaQuiet LightStephen Speer and eCommerce Lending