Buying a $3m Course Business (Whose Founder is the Face)
Acquiring Minds · Will Smith
About this episode
Online course businesses have dazzling margins but a key weakness. Dom Wells explains how to acquire one & make it work. Topics from the interview with Dom:Opportunity for acquisition entrepreneurs to buy a course businessWhat to look for when acquiring a courseThe role a course founder's personal story playsHow to ease the founder's face out of the brandWhy faces of successful students of the course are actually more valuableHow courses can charge so much ($500 and more)Buying underperforming Udemy coursesImportance of marketing funnels to a course businessOngoing development costs of a course (vs. SaaS)Links & how to contact Dom:Proofread AnywhereMore backstory on Proofread Anywhere: How I Built A $200K/Month Business Selling Proofreading CoursesUdemy@DomWellsOnfolioLinkedInOnfolioRegister for a live gathering of SMB, Micro-PE, and ETA owners, operators and investors:SMBashLearn more about Walker Deibel's done-with-you buy-side advisory:The Acquisition Lab
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