Heather Sperduto | Service Trends in Accounting

Gary DeHart and Heather Sperduto discuss the results of ADP's recent survey, "Service Trends in Accounting". Among other findings, the survey reveals that * Payroll, 1099s, and advisory services are the services accountants are most likely to have a role in. Tax Credits and talent are the least * Half of accountants intend to increase the number of payrolls their firm refers out; half intend to increase the number they process. * Areas of talent (management and employee handbook) are areas accountants are most interested in getting involved in that they are not already. * Payroll and advisory services are the services accountants would most like to see grow in the next 2 years. In order to grow their practices, firm owners and managers need to: * Leverage a different kind of conversation to stand out to clients * Attract new clients by offering services others do not * Retain more clients by helping stabilize costs and secure them from risk * Deepen relationships by providing partnership that extends beyond payroll. ADP, through their Accountant Connect Platform, offers tools, resources and guidance accounting professionals can use to grow their practices in the key areas identified in the survey. You can create a free account to get started with the tools by visiting adp.com/accountantconnect Once registered, you'll have a bevy of resources at your fingertips.

Accounting Insiders · Heather Sperduto, Gary DeHart