Accounting Answers Podcast

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's episode 22, "Best Practice Tips for Vision in Accounting Firms" with special guest Will Farnell, founder of innovative UK accountancy firm Farnell Clark and author of The Digital Firm. You can also watch this on youtube here: https://youtu.be/xD6sygr4vGoKey takeaways from this episode include:➠ the benefits of setting up an accounting firm with no preconceptions to you can start from scratch with a client focused approach➠ how clarity on vision and purpose can be a key differentiator for accounting practices➠ the direction and drive that comes from a clear purpose and vision in accountancy firms➠ initial steps for accounting firms who haven't properly crafted their purpose and vision➠ what external facilitation and objectivity helps massively to help accounting firms create their vision and values➠ how complexity and diversity in larger accounting firms can make a united vision harder➠ why having a firm personality is as important as the personality of key leaders and owners➠ what leads to confusing branding and positioning for accounting firms with vague visions➠ the three words that should feature in any accounting practice vision statementSee also Will Farnell's previous interview: "The Power of Purpose & Vision for Accounting Firms" on our Insights in Accounting podcast here: https://bit.ly/3fVxsYZ or on Youtube here: https://youtu.be/FTaTuuWo0jgTune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's episode 21, "Implementing Tech & Software in Accounting Firms" with special guest Lucy Cohen, founder of innovative UK accounting firm Mazuma. You can also watch this on youtube here: https://youtu.be/pcus3njbo8cKey takeaways from this episode include: the challenges accounting professionals face in making decisions on which tech and software to choose the importance of a peer group, community and a trusted network to help make better tech decisions for better ROI dealing with the lure and persuasive selling techniques of software vendors with sales targets why the hardest part of making a tech decision is the adoption and integration into the business the critical steps in a software implementation plan for accounting firms tips for dealing with the people side of tech implementation in accountancy practices what happens when accountants and accounting firm leaders get things wrong with their tech decisionsTune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's episode 20, "How Accountants Can Be More Productive by Working Less" with special guest Carl Reader, founder of d&t accountants and bestselling author of BOSS IT. You can also watch this on youtube here: https://youtu.be/zZfzY20IAUgThanks to our newest sponsor of this show ProNation, the accounting community you wished you'd found sooner. To find out why three heads are better than one, go to https://jointhenation.co.uk/Key takeaways from this episode include:✶ one of the core problems that limits all people in all jobs, especially accounting and fintech✶ why working harder is not necessarily better for accountancy professionals✶ the other important aspects of being a working professional aside from the billable hours✶ the five different kinds of work that accountants engage in, and which take up the most time✶ the importance of ideation, innovation and inspiration for technically smart professionals and entrepreneurs✶ why a $1000 moment is better than a $200 hour for any business professional✶ what more time spent on ideation can do for accounting practices in driving growth and innovation✶ the problems in productivity caused by slavery to your email inbox and instant messages✶ how to avoid falling into the pandemic culture of longer virtual meetings✶ how accountants can engage in more creative ideation for problem solving and being more productive✶ Book recommendation - "Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork" by Dan Sullivan & Benjamin HardySource for today's piece: https://www.fastcompany.com/90739838/you-just-might-be-more-productive-if-you-work-lessTune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's episode 19, "Overcoming Failure to Implement in Accounting Firms" with special guest Will Farnell, founder of innovative UK accountancy firm Farnell Clark and author of The Digital Firm. You can also watch this on youtube here: https://youtu.be/uihawIvAmq8Key takeaways from this episode include:☞ examples of the kind of changes many accounting firms want to implement but don't or can't☞ how VUCA (volatility, uncertainty, complexity and ambiguity) and the pandemic have been catalysts for change in accountancy☞ the role of appetite for change in accounting firms and what makes some projects successful and others not☞ what stops accountants from changing and what leads to a failure to implement for accounting firms☞ how to overcome the 'time' excuse for accountants struggling to implement change☞ how the fear of change is a big obstacle for many accountants☞ the one deciding factor that should frame any change project in an accounting firm☞ how accounting firms make bad decisions about investing in technology☞ key takeaways and strategies for accountants to be more effective in implementing changeTune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's episode 18, "How Accountants Handle Complaints & 1 Star Reviews" with special guest Lucy Cohen, founder of innovative UK accounting firm Mazuma. You can also watch this on youtube here: https://youtu.be/uwk1959IvFcKey takeaways from this episode include:◆ the polarization of reviews and why it's usually only ever 1 star or 5 star feedback for accounting firms◆ how it's unrealistic for any accounting practice or fintech company to expect zero complaints◆ regardless of who you are and what you do, there will always be haters and saboteurs because we all have different tastes◆ the choices accountants and practices have when a bad review or complaint is posted publicly◆ the steps accountants and accounting firm professionals can take to right wrongs and make things better with complaints◆ the difference between legitimate and personal complaints for accountancy and fintech professionals◆ what accounting practices should do with complaints and poor reviews if they are valid and things need fixing◆ the importance of showing grace and patience when service isn't up to a certain standard◆ what to do when online or public complaints 'blow up' and gather social media momentum◆ the need to look at reviews on their merits, particularly if the person complaining is influential and high profile◆ the power of apologising and being contrite when people complain about your product or service◆ the part integrity and authenticity plays in engaging PR companies to 'cancel' bad reviews and why nobody can avoid bad opinions◆ shout out to the upcoming launch of ProNation, a new mentoring and coaching community for accountantsTune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's episode 17, "What Soccer Can Teach Accountants About Leadership" with special guest Carl Reader, founder of d&t accountants and bestselling author of BOSS IT. You can also watch this on youtube here: https://youtu.be/fIbKSdn7ybgKey takeaways from this episode include: the comparisons on leadership with accounting practices and professional sports clubs the most important job for a leader in any business, including accountancy firms the trust required to delegate tasks as an accounting leader to people that may not be as good as you the impact of desire and ego in assigning roles in a professional firm or sports club why the leader should not actually the hero in the story of a professional organisation what it looks like when a leader's laziness is bigger than their ego shout out to Hungerford FC and Southend United soccer clubs in the UK what £1000 moments and £1m ideas look like for leaders in accounting practices in delivering big benefits what bad leadership looks like and what happens to organisations with poor leadership practical tips for 'wannabe' leaders to channel their ambition in the accounting and fintech world the importance of dress and professionalism for leaders wanting to set the right example the need for young or new leaders to revisit their management books to get the basics right with vision and communication why ongoing skills development is vital for today's leaders to stay relevant and impactful with their peopleTune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's episode 16, "How Accountants Can Get Closer to Their Clients" with special guest Will Farnell, founder of innovative UK accountancy firm Farnell Clark and author of The Digital Firm. You can also watch this on youtube here: [link from spreadsheet]Key takeaways from this episode include:➜ how making more money is not always the goal of accounting firm clients➜ what accountants and CPAs need to do and when to find out the real goals for their clients➜ what accountants started doing as a result of covid that really brought them closer to their clients➜ the many benefits to accountants and accounting firms of better client relationships and intimacy➜ strategies to help accountants be more intentional and strategic about proactively reaching out to clients➜ exactly what client experience is for accountants and why it goes beyond good client service➜ what accounting clients do when they feel loyal to your firm and are having an exceptional experience➜ how greater intimacy and frequency of client contact opens up additional selling opportunities for accountants➜ the vital 'key to the door' that unlocks a much better client experience and more quality engagement for accountantsAction: to get closer to clients, accountants should improve their onboarding, increase frequency of contact and ask better questions to uncover more business opportunitiesTune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Episode 15. In today's session, "Best Steps to Profitably Grade Accounting Clients" with special guest Lucy Cohen, founder of innovative UK accounting firm Mazuma.You can also watch this in video format on our youtube channel:https://youtu.be/g2VEwnfQDbIKey takeaways from this episode include:☛ why getting rid of the wrong clients takes strength and a certain ability for many accountants☛ the negative consequences for accountants who will not or cannot jettison their most unprofitable clients☛ the importance of 'intention' for accountants in changing their client base and what stops them from making tough decisions☛ why it's hard for accountants to break up with their clients, even though it's the right thing to do☛ how accountants can define A-grade clients down to D-grade clients and the criteria for each category☛ the need for accountants and CPAs to be continuously reviewing their client base and calibrating relationships☛ the role of data and metrics beyond relationships that helps accountants segment their client portfolio☛ what markers might dictate whether an accounting client is more prone to churn or leave than another☛ what accountants who work for someone else can justify upwards the case for losing certain unprofitable clients☛ best practice tips for accountants to have the 'it's over' conversation with certain clients☛ shout out to ProNation, a new coaching and mastermind group that challenges the limitations of traditional 'one guru' communitiesAction - critically ask if each of your accounting clients merits a place in your portfolio. Is the juice worth the squeeze?Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Episode 14. In today's interview, "Personal Net Worth, the Accountant's Secret Weapon."Key takeaways from this episode include: ☑ what a good accountant does when talking to a client and what a great accountant does better ☑ how a personal net worth position helps the clients of accountants and CPAs ☑ why the individual's goals matter as much as the company's goals for the clients of accounting firms ☑ where the 'personal net worth' conversation can lead a good accountant with additional services and recommendations ☑ how the 'compliance mindset' of many accountants closes down higher level conversations with their clients ☑ why the best accountants recognise they need to have the questions more than the answer to serve clients ☑ the 'phrase that pays' for accountants and CPAs to position the personal net worth conversation with clientsAction - focus on the personal as well as the business side of accounting clients to (1) serve them more diligently and (2) create more advisory opportunities. Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Episode 13. In today's interview, "Best Practice for the Accounting Annual Review."Key takeaways from this episode include: why many accounting firms don't really offer all the things their website says they do the difference between annual reviews and year end tax meetings for accountants what questions a conscientious accountant should be asking a client as part of an annual review the marketing and business development benefits for accountants of doing annual reviews what's wrong with the excuse from accountants "I don't have time to do annual reviews for clients" what is lacking from some accountants in so-called annual client reviews what some accountants miss in serving clients by not doing the simple and basic things very well two questions an accountant or CPA can ask their clients to turn a good annual review a great one good responses to annual review questions that can create more opportunities for accountants to serve their clientsAction - Do annual reviews for your clients. If you already do them, do them better by incorporating some of the approaches and questions in this episode.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Discover the importance of likeability in building trust and credibility in your accounting role. The margins for accountants to differentiate from their competition are very small. Whether people actually like you can become a significant factor in whether they hire you, promote you and recommend you. You'll hear 3 specific suggestions that increase likeability to enhance your performance.Action - Listen to the three suggestions made in this episode and pick just one in your accounting or fintech role to intentionally focus on to be a bit more likeable.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In this episode, Rob Brown and Martin Bissett reveal how one progressive accounting firm has introduced client advisory boards to differentiate themselves and get closer to their clients. Key takeaways from this episode include:⫸ what success in accounting might look like and how it might be measured⫸ how the most successful people are generally not bragging about it on social media⫸ case study of a cutting edge accounting firm in Scotland who decided to adopt a traditional client experience idea and give it a twist⫸ what a client advisory board actually means for an accounting practice⫸ how accountants can choose about who to invite to their client advisory boards⫸ the rules for running a premier client advisory board meeting in accounting firms⫸ choosing the optimum agenda for client advisory board meetings and what clients really need to spend time on⫸ how client advisory boards can lead to additional service lines and advisory opportunities for accountants⫸ the two bonus outcomes for accountants who introduce client advisory boards⫸ a three step plan for accountancy firms to get started with their first client advisory boardKey action - explore how your firm might start a client advisory board to give your clients something better/different and bring them closer to what you're doing.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Today Martin Bissett talks through an excellent case study of an accounting firm partner disagreement on raising fees and the fears/obstacles that get in the way of fee conversations. Learn why it's better to scale down the work you do and earn the same fees. Action - Learn and use the killer phrase that Martin gives you in this recording to have easy 'added value' conversations with your accounting clients.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's show, Martin Bissett shares examples of how accountants can ask more and better questions to gently but effectively interview your clients to collect success stories about the impact they make. Hear a specific example of the onboarding process for new clients and why it's such a rich area to glean great stories from. Action - Pledge to find out more from your clients about what's really working for them, what's really making a difference and how you can help them more.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's interview, "When Brand Identity Fails in Accounting Practices."Today's story concerns an accounting practice looking to set themselves apart with a more advisory focus than compliance. The brand identity and avatar was all set up - all best practice with brand and marketing. But there was one critical piece of the puzzle not considered. Listen and find out, and learn the necessary lessons to ensure your firm takes the courageous decisions with things like brand.Action - keep your nerve when you have a good idea - sometimes the audience is not as courageous as you are in your accounting firm.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Episode 7. In today's interview, "What Caring Looks Like for Accounting Professionals."Martin shares the story of Tom, an accounting client with a manufacturing company and living close to 'the neighbors from hell.' The tale is one of client retention and really making a difference for your accounting clients ultimately in ways that have nothing to do with tax or business.Action - be future-focused and forward-thinking as an accountant, and ask about your client's personal as well as commercial circumstances.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. In today's interview, "How One Woman Owned a Lucrative Accounting Niche."Key takeaways from this episode include:➼ how being different is not always the answer for accounting firm positioning as different can mean worse➼ the story of a female CPA who made a name for herself with superb personal positioning➼ how a female accountant created a unique personal brand platform to grow her firm➼ shout out to Joe Calloway's 'Category of One' work in positioning your brand➼ how technically smart professionals can harness the power of an audience that is not currently being well-served➼ the three things your clients need to know from you as an accounting advisor➼ questions an accounting professional can ask to identify a niche, sector or under-represented group and be their championAction - is there an under-served or under-represented segment of your business community or world that you can stand with and represent professionally?Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Episode 5. In today's interview, "Two Brilliant Examples of Accountancy Outsourcing."Key takeaways from this episode include:➺ an example of an accounting firm business model that is very much out of the norm➺ how far an accounting firm owner can take outsourcing➺ what is possible for accountancy practices who are tired of the fight for talent➺ the best way to manage outsourced or offshored accounting functions in a practice➺ what outsourcing might do to the profitability of an accounting firm➺ some of the 'what ifs' that arise for accounting practices who outsource their client work➺ whether it's required or even desirable for accounting firm clients to know that their compliance is being outsourced➺ appreciating that there is more than one way to run a firm and do many things in an accounting firm➺ how accountants can get started with baby steps in outsourcing using a low level service lineAction - if you are weary of the fight for talent and depleting margins in your accounting practice, take a serious look at outsourcing.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Episode 4. In today's episode, "When Accounting Practices Hit Maximum Capacity."Key takeaways from this episode include:➺ what happens when accounting firms want to grow without employing more people➺ the importance for accounting practices of keeping the client in mind when they implement growth strategies➺ ranking or categorising accounting firm clients based on revenue to assess the best ones for you➺ how simple decisions about what you do and don't do for clients will help grow your accounting firm➺ how to position for clients that want their accountant to play a big part in their future➺ the major benefits for an accountancy practice willing to say 'no' to certain kinds of clients➺ how to reward your accounting firm team for choosing and delivering value to the right kind of clients➺ what larger accountancy firms must learn from smaller ones about making decisions if they want to be more agileAction - if you are hitting a growth ceiling at your accounting firm, re-examine the kind of clients you work with and re-calibrate for those you can do the most and best work for.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Episode 33. In today's episode, "A Great Way to Solve Accounting Partner Politics."Key takeaways from this episode include:❊ what happens when partners disagree on significant issues in an accounting firm❊ the problems and upsides presented by 'go-ahead' partners in a traditional accounting practice❊ a thoughtful way to settle the compliance vz advisory argument in an accountancy firm❊ the wisdom of setting up separate companies within accounting firms around different service lines❊ the importance of a win-win solution when accounting firm disagreements happen at the partner levelAction - when disagreements occur at higher levels in an accounting firm or office politics threaten to disrupt harmony, be creative in looking for win-win outcomes.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Episode 2. In today's episode "Scholarships - an Accounting Talent Attraction Weapon."Key takeaways from this episode include:✻ a case study of how a scholarship in an accounting firm created a world-class leader from the entry ranks✻ how investing in people benefits an accounting firm, individuals and the broader firm at all levels✻ first steps - getting started with a scholarship program for the rising stars at your accounting firm✻ the role of staff development and scholarships in boosting the employer brand of an accounting practice✻ what potential employees are looking for in an accounting career, and what they need to hear from prospective employers✻ a discussion on women in accounting and a comment on the rarity of female managing partners in a predominantly male world✻ the starting point of identifying the talent that will thrive and benefit from investmentAction - Go beyond just developing people at your firm and consider a scholarship or bursary program to boost your employer brandTune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use

This is the Accounting Answers Podcast, hosted by Rob Brown. Formerly known as the Best Practice in Accounting Podcast, this show asks and answers critical questions of the experts, leaders and influencers who shape the decision-making of accountants, CPAs and finance professionals. Episode 1. In today's interview, "What Best Practice Looks Like in Accounting Firms."Key takeaways from this episode include:❊ a preview of what's coming up on this show in coming weeks and months❊ the need for real life examples of what really works for accountants in practice rather than just hype❊ changing DEI to DEIA - diversity, equity, inclusion and accessibility❊ why best practice is becoming harder and harder to define for accountants in this complex world❊ the importance of drawing from genuine experts all over the world beyond Bissett and BrownAction - knowledge is cheap, so take these bite-size gems and apply them quickly to your particular situation.Tune into more on this daily show for short, sharp episodes that keep you informed of what's happening in the accounting world and the whole ecosystem of consultants, organizations, vendors and advisors who serve them. To participate in our international virtual speed networking events for the accounting community, book your place at the next gathering. Great for building your personal brand and making valuable industry connections in return for a small donation to charity: https://accountinginfluencers.com/events◣━━━━━━━━━━━━━━━━━━━━◢Thanks to our sponsors:CPA Trendlines. Actionable intelligence for the professional tax, accounting and finance community. Facts and figures, insights and implications, news, trends, tips and research serving more than 500,000 tax, accounting and finance professionals from around the world. go to https://cpatrendlines.com to sign up for free email updates. If you'd like to sponsor the show and elevate your brand with our audience, reach out to show host Rob Brown on LinkedIn and his team will reach out to fix up a chat to explore. https://www.linkedin.com/in/therobbrownYou can also check out other Accounting Influencers Shows on YouTube:https://bit.ly/AI-youtubeMentioned in this episode:Dead Show / YouTubeThis is for episodes in Networks we no longer use