A Word in Your Ear: The Language of Advertising
Professor Roly Sussex unpacks the language of some of the most successful adverts and why they have stood the test of time.
A Word in Your Ear · Australian Broadcasting Corporation
September 8, 202520m 1s
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Show Notes
Professor Roly Sussex unpacks the language of some of the most successful adverts and why they have stood the test of time.
Topics
WORDPODCASTADVERTISINGAdvertsMarketingCampaignA Word in Your EarProfessor Roly SussexKelly Higgins-Devine