Spirit Halloween
Spirit Halloween takes over empty stores every fall—explore the eerie allure behind these spooky pop-ups and what they say about the decline of retail.
99% Invisible · Chris Berube, Jeyca Maldonado-Medina, Kelly Prime
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Show Notes
Every fall, a vacant Toronto storefront is possessed by Spirit Halloween, the pop-up shop haunting 1,500 empty spaces across North America. What does this seasonal invasion say about the retail apocalypse? And why are people so drawn to its eerie aisles? Explore the spooky rise of Spirit Halloween—where the scares are temporary, but the obsession is real.
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