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Playbook 12: Cold Calling Playbook Part 2

Playbook 12: Cold Calling Playbook Part 2

The cold calling playbook revisited

30MPC Hall of Fame | 30 Minutes to President's Club

October 31, 202226m 56s

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Show Notes

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Part 1: The Playbook Revisited

  • Use a permission-based or ‘heard the name tossed around’ opener
  • Describe an excruciatingly painful problem prop
  • Suggest times or send a placeholder invite


Part 2: The Next Chapters

  • Handle objections with the Mr. Miyagi framework
  • Leverage 1-2 punch voicemails leading with context and redirecting to email
  • Treat your call blocks like a workout and get dialing!


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