Episode 158
Reverse Trojan Horse Syndrome
2Bobs—with David C. Baker and Blair Enns · 2Bobs - with David C. Baker and Blair Enns
March 1, 202331m 32s
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Show Notes
Blair is confused by David's mixed metaphors about creative agencies being able to sell strategy services up front, instead of entering through the implementation door with new clients and then trying to demonstrate how much more your firm can provide.