Positioning Cheats
2Bobs—with David C. Baker and Blair Enns · David C. Baker and Blair Enns
February 21, 201831m 48sExplicit
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Show Notes
David is bothered by the notion of helping people cheat, especially at positioning. So Blair discusses 10 ways firms could succeed even if they either aren't ready or don't believe in the idea of tight positioning. You'll feel dirty.