
Episode 179
Ditch the (Sales) Script
2Bobs—with David C. Baker and Blair Enns · 2Bobs - with David C. Baker and Blair Enns
December 20, 202324m 30s
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Show Notes
Blair sees too many creative firms talking at prospective clients using sales scripts instead of having a series of wide ranging conversations on their unique issues and objectives that set the tone for the potential long-term engagement.
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