Season 1 · Episode 44
Episode 44: How to Rebrand - What did Facebook & Tiffany Do Wrong
10PlusBrand · Joanne Z. Tan, CEO, 10 Plus Brand
November 29, 202112m 14s
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Show Notes
Renaming Facebook into Meta is not rebranding and can't solve Facebook brand DNA problems. What did Harley Davidson and Dunkin' did right with their rebranding? - value, ethics & services.
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