
#151: Are Lead Magnets a Waste of Your Time? They Might Be.
Run Your Damn Business | Grow Your Online Business, Evergreen Sales, Passive Income, Start a Podcast, Make Money Online · Jan Ditchfield | Online Business Strategist + Evergreen Sales & Podcast Marketing
About this episode
We've all seen them before - those free PDF downloads that promise to give you the secrets to success. But are they really effective in today's crowded online space?On this episode, I'm breaking down why PDF lead magnets may not be the best choice and how you can start using different ways to grow you business.Including... Why lead magnets are an overused tactic that could be slowing your conversions instead of helping themThe reasons why your audience are more sceptical than in the past and how it might be holding them back from opting in to your lead magnet New ways to diversify your lead magnet strategy in order to stand out from the rest online Don't get stuck in the PDF trap! Jump into this episode where we're discussing the best ways to grow your audience and stand out in today's crowded online space.*************************************************************My brand NEW bootcamp, SCHMOOZE is officially open for enrollment!SCHMOOZE is the ultimate LIVE Digital Networking Bootcamp. If you're looking for new ways to consistently attract attention to your business without the pressure of posting more on social media....this is the place for you.If you're ready to create a marketing plan that feels authentic and leads to income time and time again...Then come on over and join me in SCHMOOZE: a 5-Day LIVE Digital Networking Bootcamp!Join here >>> janditchfield.co/schmoozeReady to Turn Your Podcast Into a Revenue Stream?If you want to build a business that works when you’re offline, your podcast can become one of the most powerful evergreen marketing tools in your business.Inside my Podcast Growth Strategy, I’ll help you optimize your podcast for search so it attracts the right listeners, grows your audience, and turns your show into a discoverable marketing asset that keeps working long after you hit publish.This is a done-for-you strategy designed to help you grow your show, increase your online visibility, and create income without social media.👉 Learn more about Podcast Growth Strategy here: janditchfield.co/grow