01 // From Corporate to Small Business in My 40s (And Why This Show Exists)

Starting a small business later in life comes with a different set of priorities — and most online business advice completely ignores that reality. In this first episode of Run Your Damn Business, I’m sharing the behind-the-scenes context for this show: why I left a successful corporate career, what surprised me most about building a small business online in my 40s, and why so much of the advice that “worked before” no longer works for women in our season of life.In this episode, we talk about:Leaving a corporate career and starting a small business in your 40sWhy “start messy” advice falls apart when stability actually mattersThe disconnect between online marketing strategies and real small businessesHow content-heavy models quietly burn out experienced womenWhat actually changed in the online business world (and why it’s not your fault)Why this podcast is intentionally short, practical, and unfilteredIf you’re a woman 40+ running a small business and craving clarity, steadier revenue, and marketing that supports your life instead of consuming it — you’re in the right place.Hit play, take what you need, and then go run your damn business.Ready to Turn Your Podcast Into a Revenue Stream?If you want to build a business that works when you’re offline, your podcast can become one of the most powerful evergreen marketing tools in your business.Inside my Podcast Growth Strategy, I’ll help you optimize your podcast for search so it attracts the right listeners, grows your audience, and turns your show into a discoverable marketing asset that keeps working long after you hit publish.This is a done-for-you strategy designed to help you grow your show, increase your online visibility, and create income without social media.👉 Learn more about Podcast Growth Strategy here: janditchfield.co/grow